Growth Diagnostic · Fixed Fee · No Lock-In
Before another dollar on marketing — do this first.
You need to know exactly what is blocking your growth and the precise 90-day sequence to fix it. That is what the Growth Diagnostic delivers — and it is the front door to every Growth Engine package. A fixed fee. A defined output. No obligation to continue.
$5,500
Growth Diagnostic · Fixed Fee
+ GST · Delivered in 10 business days · No retainer required · No lock-in · No obligation · Fee credited to month one if you continue
Get a Free Strategy Call
45 minutes with Tony. No pitch. A direct assessment of your situation. No charge.
Response within 4 business hours · Australian team · No pitch · No lock-in
This is for you if —
You are serious about growth.
And tired of not getting it.
01
You have been burned by agencies before.
You have paid retainers. The reports looked professional. The metrics were impressive. And when you asked why revenue was not moving, you got another presentation. You need a diagnosis — not another pitch.
02
You do not know what is actually working.
You are spending on multiple channels but cannot tell which one is driving results — or why nothing is moving the number. The Diagnostic gives you a ranked answer: this is what is working, this is what is not, this is what to do first.
03
The AI shift has you uncertain.
Search has changed. Buying journeys have compressed. Content that ranked 18 months ago is now invisible. You are not sure if your current strategy is still working — or quietly becoming obsolete. The Diagnostic maps exactly where you stand.
04
Growth is the whole business problem.
Not a marketing problem. Not a channel problem. The trajectory of the entire business depends on cracking this. You need a strategic view — not a campaign plan. You need to know what to change, in what order, before you spend another dollar on execution.
$1M – $50M
Annual revenue. Australian-operated. 5–50 people. Growth is the priority — not just a nice-to-have. This is the profile the Growth Diagnostic was built for. If that is your business, the next step is a 45-minute intake call with Tony. No charge. No obligation.
What you receive
Four deliverables. Ten business days.
One clear next step.
01 · Strategy
Your 90-Day Growth Strategy Document
A written growth strategy specific to your business, your market, and the AI-driven changes reshaping your category right now. Not a template. Not a generic framework. A strategy you can execute — with us or without us.
02 · Intelligence
AI-Assisted Competitive Landscape Map
AI-assisted research into how your competitors are positioning, what search behaviour looks like in your category, and where the gaps are that your business can own. The intelligence layer that every ongoing retainer is built on.
03 · Decisions
Prioritised Decision Framework
A ranked action list with the specific decisions you need to make this quarter — in order of commercial impact. You leave knowing exactly what to do first, what to do second, and what to stop doing entirely.
04 · Clarity
Live 90-Minute Strategy Walkthrough
A 90-minute working session where we present findings, answer every question, and ensure you can act on the strategy immediately. Your leadership team should be in the room. Nothing in the document will be held back for a follow-up pitch.
The strategy is yours. Regardless of what you decide next.
The Growth Diagnostic is a complete, standalone engagement. You do not need to continue with netStripes to use the strategy. If you choose to engage us for a Growth Engine retainer, the $5,500 fee is credited in full to month one. If you execute the strategy with your own team, or with another provider — the document and the intelligence are yours. That is how the model works.
"The diagnostic conversation is the most important 45 minutes a business owner can invest in their growth strategy. Not because of what we tell you — because of what you discover about your own business in the process."
Tony Howe · netStripes
What clients say
"Before the Diagnostic, I was spending $8K a month on marketing and couldn't tell you what was working. After 10 days, I had a clear answer for the first time in three years."
Diagnostic Client · Professional Services · Sydney
$5,500. Fixed. No variations.
The fee does not change. There are no add-ons, no scope creep, no follow-up invoice. $5,500 + GST is the total cost of the Diagnostic engagement.
10 business days. Delivered on time.
The strategy document and competitive map are delivered within 10 business days of the intake call. The walkthrough session is scheduled for day 10 or 11.
No obligation to continue. Ever.
The Diagnostic stands alone as a complete engagement. There is no pressure, no follow-up pitch, and no expectation of a retainer. You decide what happens next.
Full credit to month one if you continue.
If you choose to engage a Growth Engine retainer after the Diagnostic, the $5,500 fee is credited in full to your first month. You do not pay twice for the strategy.
The strategy is yours regardless.
Every document, every map, every framework produced in the Diagnostic belongs to you. You can execute it with your own team, with us, or with anyone you choose.
After the Diagnostic
The Diagnostic is step one.
The Growth Engine is what comes next.
We do not sell retainers without a Diagnostic first. This is not a process hurdle — it is the model. The Diagnostic tells you exactly which Growth Engine tier is right for your business, and it gives us the strategic foundation to execute against from day one. $5,500. 10 days. Fixed fee. Credited to month one if you continue.
Step 1 · Now
Growth Diagnostic
$5,500 · 10 business days · fixed fee
Step 2 · Then
Choose Your Tier
The strategy confirms START, SCALE or DOMINATE
Step 3 · Ongoing
Growth Engine
Specialist execution · 30-day notice always
Already completed your Diagnostic? Speak with Tony directly about which Growth Engine tier is right for your business. tony@netstripes.com · 1300 10 8880
Choose your Growth Engine
All tiers: ad spend separate.
All prices plus GST.
Growth Engine
START
For smaller but serious SMEs ready to build the foundation
$3,000
/month + GST · Ad spend separate · 30-day notice
What is included
- Growth Diagnostic strategy as the execution foundation
- Website optimisation — not a rebuild
- SEO foundation — content, technical, local
- One paid ad channel — Google Ads OR Meta Ads
- Monthly strategy review — 60 minutes
- AI-assisted monthly market intelligence update
- Dedicated AU specialist execution team
- All activity tied to your Diagnostic revenue goals
Most clients progress to SCALE within 6 months as revenue goals expand
Growth Engine · Core Offer
SCALE
The full Growth Operating System — this is where compounding begins
$5,000
/month + GST · Ad spend separate · 30-day notice
Everything in START, plus
- Full Growth Engine system — all channels coordinated
- Website optimisation or partial rebuild (if Diagnostic identifies need)
- SEO + Google Ads + Meta Ads — full channel coordination
- AI content system — brief, produce, optimise
- Fortnightly optimisation sessions
- Monthly strategy review — 90 minutes
- AI-assisted monthly competitive intelligence update
- Dedicated senior AU specialist per channel
- All activity tied to your Diagnostic revenue goals
The Diagnostic confirms whether SCALE or DOMINATE is the right starting point
Growth Engine · Full Stack
DOMINATE
Full-stack growth ambition — for businesses ready to own their market
$8–10K
/month + GST · Ad spend separate · 30-day notice
Everything in SCALE, plus
- Full website rebuild — if the Diagnostic identifies this as the constraint
- LinkedIn added as a primary acquisition channel
- Multi-channel: SEO + Google + Meta + LinkedIn fully coordinated
- Advanced reporting dashboard — real-time revenue attribution
- Weekly optimisation cadence — not fortnightly
- Priority access to Dinesh and senior strategy team
- Quarterly board-level growth review
- Enterprise-grade execution at SME price point
- All activity tied to your Diagnostic revenue goals
DOMINATE is recommended when the Diagnostic identifies multiple simultaneous growth constraints
In every tier — always
Six things that never change
regardless of which tier you choose.
Dedicated Subject Matter Expert
No offshore generalists. No account managers relaying to juniors. Dedicated AU specialists in SEO, paid acquisition, brand, and web — each with deep experience in the Australian market.
Strategy-Tied Execution
Every campaign, every piece of content, every ad — is built against the 90-day strategy from your Growth Diagnostic. Not against generic best practice. Against your specific commercial goals.
AI-Augmented Intelligence
Monthly AI-assisted competitive research updates built into every retainer. You know what your market is doing before your competitors do. This is not an add-on — it is built into the system.
30-Day Notice. Always.
Every Growth Engine retainer operates on 30-day notice. No 6-month or 12-month contracts. No lock-in clauses. No termination fees. We stay because the work is working — not because the contract requires it.
Revenue Accountability
Your retainer is reviewed against the revenue goals set in the Growth Diagnostic — not against impressions, reach, or engagement rates. If the revenue goals are not being met, that is the conversation we have. Not a report about metrics.
Honesty Over Comfort
If the strategy needs to change, we say so. If the market has shifted in a way that requires a structural change to the business — not the marketing — we say that too. The short-term discomfort of honesty is always better than the long-term cost of pretending.
At a glance
Three tiers. Side by side.
Feature
START
$3,000/mo
SCALE
$5,000/mo
DOMINATE
$8–10K/mo
Diagnostic strategy foundation
✓
✓
✓
Website optimisation
✓
✓
✓
Full website rebuild (if needed)
—
Partial
✓
SEO
Foundation
Full
Full
Full
1 channel
✓
✓
Meta Ads
—
✓
✓
LinkedIn Ads
—
—
✓
AI content system
—
✓
✓
AI monthly market intelligence
✓
✓
✓
Optimisation cadence
Monthly
Fortnightly
Weekly
Strategy reviews
Monthly
Monthly
Monthly + Quarterly board
Advanced reporting dashboard
—
—
✓
Priority senior access
—
—
✓
Notice period
30 days
30 days
30 days
A note on ad spend.
Ad spend is always separate from the Growth Engine retainer. This is not a hidden cost — it is the model. The retainer covers strategy, specialist execution, and the Growth Operating System. Ad spend is the fuel you put into the channels we build and manage for you. Your Growth Diagnostic will give you a recommended starting budget — based on your market, your goals, and your competitive position.
Most SCALE clients begin with a combined ad spend of $3,000–$8,000/month across Google and Meta. The Diagnostic will tell you the right number for your situation — not a generic recommendation. Some clients start lower. Some start higher. The number is always tied to the specific market opportunity identified in the strategy, not to a formula.
Book a Free Strategy Call
45 minutes with Tony. No pitch. A direct assessment of your situation. No charge.
Response within 4 business hours · Australian team · No pitch · No lock-in
The Conversation Starts Here
We don’t pitch.
We diagnose.
Tony Howe
Business Development · Growth Advisory
Every netStripes engagement begins the same way. A direct conversation with Tony — about your business, your market, what you have tried, and what growth needs to look like for your specific situation.
Tony does not sell packages. He listens first. And then tells you honestly whether and how netStripes can move the number for your business.
"The diagnostic conversation is the most important 45 minutes a business owner can invest in their growth strategy. Not because of what we tell you — because of what you discover about your own business."
Tony Howe · netStripes Business Development
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