Swanston Build
Swanston Build
An experienced builder struggled to succeed online despite investing tens of thousands of dollars in digital technology. netStripes helps to grow the business by over 100% in 12 months.
Client Description
Scott Swanston has over 30 years of experience as a builder and specialises in apartment renovations in Sydney’s affluent Eastern suburbs.
Scott wants Swanston Build to be about ensuring that you have the lifestyle you wish while increasing the equity of your property to its maximum.
Scott and the team will meet with you to provide you with the guidance you need and take charge of your renovation from beginning to end so you can rest easy.
We will take away your stress and complete your renovation on time and within budget.
Challenges
- Scott had spent several thousand dollars on a digital project and was very frustrated.
- Scott did all types of building work from Office fit-outs to commercial property projects, new home builds, home renovations and apartment renovations. This was hard to manage.
- Scott found there was so much competition in every part of the industry and it impacted revenues and margin.
- Scott wanted to make a good annual profit in the smartest way possible.
Our Solutions
- Strategy
- Online Brand Design and Web Design
- Website Development
- Ultimate Digital Bootcamp
Result
Scott says the integrated approach to strategic marketing with netStripes has given him a steady supply of quality renovation leads and he has never been happier. His business has grown significantly and most importantly, he has more time and money than before .
- 30%
Higher Visits - 50%
Lower Bounce Rate - 45%
Convertion Rate - 60%
Faster Optimization
Benefits
- During the strategy process, Scott discovered he doesn’t need to do commercial property, home builds and renovations etc. all he needs to do is focus on apartment renovations and that too focused on the Eastern Suburbs of Sydney.
- Scott found that he had a lot more time and money now as he did not have to spend time all over Sydney doing projects he didn’t like and managing too many people.
- Scott realised he can earn a lot more each year with less trouble with the new strategy.
- Scott finally had a website that portrayed all his skills and experience as a high-end builder to sophisticated customers in a way his business stood apart from the competition.
- Scott says winning good leads has never been better.
- The Digital Bootcamp gave him the knowledge and confidence he needed to succeed online.
With Netstripes professionalism, integrity, and in my case, genuine desire to get the best results, I cannot recommend the team more highly. My new Swanstonbuild.com.au website ticks all the boxes, and since going live, generating construction leads has never been better. I now feel confident knowing it is a fully integrated strategic winner.
Scott Swanston
Website Designs
