For any entrepreneur, the road to success is fraught with many challenges. Digitising your company for the online world is an absolute MUST, but how do you do it quickly and effectively? Choosing a digital marketing provider like everything in business has its risks. Luckily there are a number of things you can look out […]
Top 5 Reasons Why Your Business MUST Have A Website
When the internet was born, it revolutionised the way humanity operated and the world of business was caught in the shockwave. Traditional shopping trends are slowly dying and people are becoming lazier due to new conveniences. Thanks to the internet the option exists to buy products and services online rather than having to physically go […]
Why Your Business Needs Visual Behavior Tracking
Is the traffic on your website buzzing one minute then fizzling the next? Have you ever wanted to know what people really do on your website? Thanks to Visitor Behaviour Tracking, getting the answers to these questions is easier than ever before. All this without invading customer privacy so it’s all perfectly legal, safe and […]
Why marketing your business to mobile phone users is essential
It’s no secret that mobile phones are not going anywhere other than into more people’s hands. This means businesses have to start figuring mobile users into the equation. But why is mobile-optimization so important to your business? As soon as people have a moment these days they’re scrolling their favourite topics or surfing the net […]
Why you need to mobile-optimise your website now!
Do you have a website that isn’t mobile-friendly and want to know why it’s so critical to getting ahead? Consider the fact that 65% of the total population of Australia are now using smartphones to do the following: In terms of Internet time spent by the average owner of a smartphone, it is close to […]
What is the average bounce rate for a website?
If you’re wondering what Bounce Rate is, it is the percentage of visitors who after viewing only one page, navigate away from your website. If you’re wondering why it is important, it shows whether your website is retaining visitors or not. For example, if your average bounce rate is 70%, it means that 70% of […]
Bounce Rate Explained: 6 Steps to Reduce It Effectively
Bounce Rate is important because it helps you know if your website is underperforming; which will adversely affect retention and conversion of customers. If you’re wondering what is Bounce Rate and what is the acceptable average Bounce Rate for a well built, professionally designed website is, then check our blog here. Table of Contents Page/Content […]
4 Keys to building a strong digital presence for every small business
How you market your business and brand, must be at the forefront of your business strategy; so having a strong digital presence should be your priority. The real question however, is where do you start? Well, there are 4 main steps to creating a solid digital presence: Website It is imperative that your business has […]
Recent e-commerce trends you need to know about
Trends are changing as quickly as you blink; this is how fast a pace the digital world is operating in; so we are nice enough to do the work and provide you with what counts. So here goes: Optimise Optimise Optimise! If you’re website is not mobile-optimised, you are missing out big time! Consider the […]