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The Cost of Website Downtime

Your website is frequently the first interaction a potential client has with your brand online. However, if your website is lagging or unreachable, you might be losing crucial opportunities for expansion. Website downtime, in simple terms, is when your site is inaccessible for various reasons that can range from server complications, software bugs, or even […]

How to Promote Your Website on a Budget

Promoting your website doesn’t always require a hefty marketing budget. Instead, you can use plenty of effective strategies to drive traffic and increase your online visibility without blowing your budget. In this blog post, we’ll explore seven techniques for promoting your website. From harnessing the power of organic SEO to leveraging the potential of social […]

9 Reasons Why You Should Have a WordPress Website

Having a website is no longer optional for businesses; it’s a necessity in today’s digital world. However, choosing the right CMS to develop your website can be challenging with so many available. One platform that stands out from the rest is WordPress, and there are several reasons why it’s an excellent choice for building your […]

5 Reasons Why Web Development and SEO Must Work Together

We know having a strategically designed website is important for your business, but that’s just the start of it. If you want your business to see a consistent inflow of new leads, your brand appearing on Google search is an important tactic – and for this, you need a search engine optimisation (SEO) strategy. Websites […]

Should you be creating your website or working with an expert?

This is THE million dollar question! The difference in your sales revenue can well be that big depending which of the two options you pick. Nowadays, several free website building services allow business owners to design their websites. And apparently, all you need is a bit of creativity and in some cases, a web hosting […]

Why You Need a Website for Your Digital Marketing Efforts

Ask any marketer out there and most, if not all, will agree when we say that a website play a pivotal role in your digital marketing efforts. When it comes to online marketing, all of your efforts to attract customers all lead to your websites. Great platforms with masterful designs convert leads and potential customers. […]

Tips for buying website domains for small businesses

If you’ve already begun your entrepreneurial journey, odds are you have the passion, goals, and planning needed to get your business off the ground.  But now, you need to start building your empire online. Having a great website all starts with buying a secure small business domain name. Although most of the major registrars on […]

Google My Business: updated attributes and features

NOTE: this article was updated on 21st March 2021 Have you heard about the new features and attributes that Google has rolled out with on the Google My Business platform? Attributes in a business profile are designed to grab searchers’ attention by emphasising important service offerings. If you’re running a small business, you need to […]