Having a website is no longer optional for businesses; it’s a necessity in today’s digital world. However, choosing the right CMS to develop your website can be challenging with so many available. One platform that stands out from the rest is WordPress, and there are several reasons why it’s an excellent choice for building your […]
5 Reasons Why Web Development and SEO Must Work Together
We know having a strategically designed website is important for your business, but that’s just the start of it. If you want your business to see a consistent inflow of new leads, your brand appearing on Google search is an important tactic – and for this, you need a search engine optimisation (SEO) strategy. Websites […]
7 Things you must know before choosing a web hosting provider
Choosing a web hosting provider for your website is a significant decision for any business owner. It is an invisible, but essential element to ensure the success of your online business. There are several web hosting aspects that you need to be familiar with before choosing a provider. With the right web hosting provider, you […]
Should you be creating your website or working with an expert?
This is THE million dollar question! The difference in your sales revenue can well be that big depending which of the two options you pick. Nowadays, several free website building services allow business owners to design their websites. And apparently, all you need is a bit of creativity and in some cases, a web hosting […]
Why You Need a Website for Your Digital Marketing Efforts
Ask any marketer out there and most, if not all, will agree when we say that a website play a pivotal role in your digital marketing efforts. When it comes to online marketing, all of your efforts to attract customers all lead to your websites. Great platforms with masterful designs convert leads and potential customers. […]
Tips for buying website domains for small businesses
If you’ve already begun your entrepreneurial journey, odds are you have the passion, goals, and planning needed to get your business off the ground. But now, you need to start building your empire online. Having a great website all starts with buying a secure small business domain name. Although most of the major registrars on […]
Google My Business: updated attributes and features
NOTE: this article was updated on 21st March 2021 Have you heard about the new features and attributes that Google has rolled out with on the Google My Business platform? Attributes in a business profile are designed to grab searchers’ attention by emphasising important service offerings. If you’re running a small business, you need to […]
Cybersecurity best practices for small and medium businesses
Cybersecurity is often overlooked by small and medium businesses as its wrongly assumed cybercriminals only target large organizations. However, it is completely incorrect and out of sync with today’s cybersecurity best practices. Luckily, executing a good cybersecurity system doesn’t have to be difficult. There are simple measures that, if implemented, can significantly reduce the impact […]
7 Things you need to look into when investing in a website
Investing in a website is a big step for anyone more so for small business owners, whose future depends on overcoming challenges in the digital world. After decades of working for others, you’re now determined to make it out on your own and you’re willing to invest your hard-earned money on this business idea. You’ve taken […]
Why you need a website for your business
Unless you’re a small business owner who has no interest in developing your brand or business, you need to have a website. Nowadays, with all consumers browsing online, it’s vital for any business to have an established digital presence to attract your ideal customer. If that’s not enough to convince you, here’s a few more […]