Cyber security is a vital component of any business, especially for small and medium businesses that don’t have big budgets or unlimited resources. Identity theft and online fraud pose serious risks that can result in financial losses and tarnish your reputation. In this blog, we’ll look at simple steps you can take to protect yourself […]
Securing Your Email: How to Respond to Cyber Threats
It’s essential to be aware that email compromise can happen to anyone and lead to severe consequences if not dealt with promptly. However, with the proper guidance, you can recover from these threats and take steps to prevent future attacks. Here’s a step-by-step guide to help you navigate this challenge: Step 1: Reporting the Incident […]
5 Reasons Why a Strong Brand is Essential for Your Business
When online competition is fierce and attention spans are shorter than ever, a strong brand is not just an option but a necessity for your business. Building a strong brand also means that one day you can sell your business for the brand’s value plus the value created by the business’s earnings. So, let’s have […]
SEO Basics That Make a Big Impact On Your Website
Ready to learn the secrets behind search engine optimisation (SEO)? Well, we hate to break it to you, but there are no secrets. To make SEO work for your business, you need a thorough understanding of what your ideal customer is searching for – and why they want it. The fact that there is no […]
Australian Small Business Digital Statistics 2023
In today’s digital age, effective online presence and engagement are crucial for the success of small and medium-sized enterprises (SMEs) digital transformation. However, our recent research study of 700 Australian SMEs reveals a significant gap in digital engagement. With only 11% of businesses fully embracing digital strategies, SMEs have both opportunities and challenges to enhance […]
How to Promote Your Website on a Budget
Promoting your website doesn’t always require a hefty marketing budget. Instead, you can use plenty of effective strategies to drive traffic and increase your online visibility without blowing your budget. In this blog post, we’ll explore seven techniques for promoting your website. From harnessing the power of organic SEO to leveraging the potential of social […]
Supercharge Growth with Email Automation
In today’s digital landscape, time is a precious commodity, and communicating with your customers is essential for sustained growth. At Netstripes, we have witnessed the extraordinary impact of email automation on businesses across various industries, with 80% of users seeing improved lead generation. In this blog, we will explore the importance of email automation and […]
9 Reasons Why You Should Have a WordPress Website
Having a website is no longer optional for businesses; it’s a necessity in today’s digital world. However, choosing the right CMS to develop your website can be challenging with so many available. One platform that stands out from the rest is WordPress, and there are several reasons why it’s an excellent choice for building your […]
Online Reviews: The Secret Weapon of Digital Marketing
Have you ever purchased without reading online reviews or glancing at the rating? If neither influenced your previous purchasing decision, maybe you were recommended the business by a friend or family. People tend to follow what others are doing. Psychologists call this conformity or herd behaviour. Marketers call it social proof. These external social cues […]
Digital Trends for Small Businesses in 2023
With technologies, algorithm updates, platforms, and tools evolving near-daily, keeping up with the latest digital trends can be overwhelming. So, we’ve done the heavy lifting for you, and we have a fair track record you can count on. In 2020, we predicted TikTok would take off, and now, it has gone from being ridiculed as […]
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