In today’s digital age, effective online presence and engagement are crucial for the success of small and medium-sized enterprises (SMEs) digital transformation. However, our recent research study of 700 Australian SMEs reveals a significant gap in digital engagement. With only 11% of businesses fully embracing digital strategies, SMEs have both opportunities and challenges to enhance […]
Digital Trends for Small Businesses in 2023
With technologies, algorithm updates, platforms, and tools evolving near-daily, keeping up with the latest digital trends can be overwhelming. So, we’ve done the heavy lifting for you, and we have a fair track record you can count on. In 2020, we predicted TikTok would take off, and now, it has gone from being ridiculed as […]
Why Your Business Must Have an Online Presence
If you’re a business owner on the fence about getting a professional website, I’ll save you some time — you need one. Having a strong online presence, particularly a website, can be a make or break for generating more revenue. 8 out of 10 small business owners that have a website don’t see results. This […]
Easy Tips Entrepreneurs Can Use To Manage Stress
Running a business is not easy, and trying to manage stress is sometimes a part of the job. Between all the meetings with clients and the budget trickling down, it can quickly feel like the whole world is against you. If this sounds familiar, remember you are not alone. If you are a busy entrepreneur […]
The 6 Most Important Digital Marketing Channels For E-Commerce
Looking for the right digital marketing channels for e-commerce? Then, you’ve come to the right place! Not all digital channels will fit each of your business objectives. Some are more suitable for select audiences, while others are set up differently depending on what they’re capable of. To make the best use of them, you must […]
Tips for buying website domains for small businesses
If you’ve already begun your entrepreneurial journey, odds are you have the passion, goals, and planning needed to get your business off the ground. But now, you need to start building your empire online. Having a great website all starts with buying a secure small business domain name. Although most of the major registrars on […]
Google My Business: updated attributes and features
NOTE: this article was updated on 21st March 2021 Have you heard about the new features and attributes that Google has rolled out with on the Google My Business platform? Attributes in a business profile are designed to grab searchers’ attention by emphasising important service offerings. If you’re running a small business, you need to […]
Reinventing your business strategy to increase client retention
2020 has undoubtedly become one of the most challenging years for all of us. It has created unprecedented trends in every industry, especially in the legal sector, and has pushed us to think of a new business strategy to reach and serve our clients better. These unexpected changes have also led to a big shift […]
How online learning can improve your business while saving money
They say there are no shortcuts to success but I believe online digital training is definitely one. When compared to traditional methods of learning, online training provides more opportunities and direct communication with experts in the field. With online training, you can progress at your own pace. We all absorb and process information at our own pace […]
Reinvent Australia’s economy with innovative thinking: insights from the Honourable Minister Damien Tudehope
As Australia begins its exit process from lockdown, it’s important for businesses to take stock, get advice, and think about online opportunities to reinvent Australia’s economy. Netstripes Founder – Dinesh De Silva sat down to discuss this and more in detail with the Honourable Damien Tudehope – Minister for Finance and Small Business. Australia’s Federal […]
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