How you market your business and brand, must be at the forefront of your business strategy; so having a strong digital presence should be your priority. The real question however, is where do you start? Well, there are 4 main steps to creating a solid digital presence: Website It is imperative that your business has […]
How to choose the best social media platform/s for your business
It is okay to feel overwhelmed with social media; however, if you have a solid, professional website, then you’re set. The whole idea is to direct traffic to your website, which is why social media engagement is key in your digital marketing strategy. So, if you choose the platforms that best suit your customer needs […]
5 Steps to build an effective ad campaign
All ad campaigns must have clearly defined goals in place that tie in with a comprehensive marketing plan; because unlike marketing products, managing a successful ad campaign is tricky. Therefore, to make it easy for you, we’ve put together a list of helpful steps to construct an effective ad campaign. The Drawing Board It is […]
Digital marketing predictions that will impact your business
The internet has celebrated its 45th year since its debut in 1989. The time has come to rethink the architecture of the internet, which is what computer scientists all over the world are doing. Today, there are close to 2 billion users world wide, and according to the National Science Foundation, predictions expect a rise […]
Bizruption Nov’ 2015 – Small biz owners disrupting industry
The wonderful evening was hosted and sponsored by the NSW Small Business Commission. Apart from pledging continued support to the small businesses of NSW, the Commission also sponsored delicious food, drinks and a beautiful venue at MLC centre with breathtaking views. Bizruption has its own way of making people feel at home and comfortable with […]
Bizruption Sep’ 2015 – Small biz owners disrupting industry
Bizruption III ended on a high note. It was heartening to see people leaving with happy faces and excited for the next edition. Attendees from all corners of Australia not just Sydney, even business owners from New Zealand, said they all took something away, ideas, inspiration, contacts and energy were amongst them. A big thank […]
Bizruption July 2015 – Small biz owners disrupting industry
As the second edition of Bizruption concluded, there was a contagious energy in the air, instead of sagging shoulders at the end of the day.
Interview with Gordon Burke, founder of 7Areas
Interview with Gordon Burke, Founder of 7Areas We interviewed Gordon Bourke, the founder of 7Areas, serial entrepreneur who has built over 10 businesses in the last 30 or so years.
Bizruption May 2015 – Small biz owners disrupting industry
A quick glance at our first ever event ‘BIZRUPTION – Small Business Owners Disrupting Industry’ attended by Kate Carnell AO – CEO of Australian Chamber of Commerce and Alex Greenwich MP – Independent Member for Sydney. Technology is disrupting every industry around the globe. The consumerization of technology is making technology cheaper and more powerful. […]
The new power of doing business
The New Power of Doing Business – For Small Business Owners Ownership of personal mobile devices, such as smart phones and tablets has exceeded the world’s population in recent years and is expected to change the way that consumers interact with business. Interestingly, research shows that smartphone and tablet users spend the majority of their […]
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