When it comes to social media advertising, especially on platforms like Facebook and Instagram, two commonly used terms are “boosted posts” and “Meta ads.” Whether to use or boosted posts vs ads manager depends entirely on your business needs. Both can significantly enhance your online reach, but they serve different purposes and come with distinct […]
Facebook Budgeting 101
As a small business owner, finances are something you’re bound to be very stringent about. You are willing to spend money only if it’s worth it and has an ROI on your business. While Facebook is a good social media platform for business especially for brand awareness and to bring in new leads, getting Facebook […]
The 5 best ways to reach new customers with Digital Marketing
Are you struggling to drive new customers to your business? Digital marketing continues to be one of the best methods of reaching new customers for small businesses looking to expand their bases. A strong online presence allows business owners to reach a greater audience than traditional advertising at a lower cost, while yielding better results. […]
The 5 best ways to reach new customers with Digital Marketing
Are you struggling to drive new customers to your business? Digital marketing continues to be one of the best methods of reaching new customers for small businesses looking to expand their bases. A strong online presence allows business owners to reach a greater audience than traditional advertising at a lower cost, while yielding better results. […]
Top Tips and Tricks for ALL Social Media Platforms (part 1)
Whether you want to build brand awareness, start an audience online, increase customers or grow even more sales, using social media (with the help of social media tips) can become one of the most cost-effective and efficient ways to help small businesses reach their customers. Previously, we’ve talked about strategy; the importance of understanding your […]
The Best Online Advertising Platforms For Your Small Business
Back to days when small businesses relied on Yellow pages and the local newspaper for advertising. It was expensive, not trackable and commonly, not effective. However, in today’s digitalised world, online advertising platforms have changed the face of promotional efforts with a vast array of options for you to choose from that are affordable, trackable […]
5 Secrets of marketing your business online
5 Secrets of Marketing Your Business Online Google says they have over 80 Million searches a day in Australia and it’s no secret the way people buy products and services have changed forever. We all research the internet before we make any purchase. However most small business owners are operating in the same old way […]