Did you know, every 8 in 10 Australians use social media every day? Just based on this statistic itself, it’s no wonder social media is so popular. Social media is a powerful tool that allows users to share content all over the world, just at the touch of their fingertips. With such a large scale, […]
9 Steps To Becoming a Facebook Expert in 2019: Advanced Social Media Strategy
With more than 1.86 billion active users every month, name me a social media platform that is more popular than Facebook? None. It’s no surprise why brands use Facebook as “the platform” to reach out to their consumers. And for your business, this channel could bring the trophy home – only if you do it […]
The Best Online Advertising Platforms For Your Small Business
Back to days when small businesses relied on Yellow pages and the local newspaper for advertising. It was expensive, not trackable and commonly, not effective. However, in today’s digitalised world, online advertising has changed the face of promotional efforts with a vast array of options for you to choose from that are affordable, trackable and […]
10 Top Tips To Improve Your Online Advertising Strategy
Last week, we went through all the potential candidates for your online advertising platform. This week, I want to share 10 top tips to help you take your advertising the extra mile, so you can start winning conversions ASAP, and be one step closer to success. 1. Understanding your ideal customer The first step for […]
5 Simple Ways To Drive Traffic To Your Website
What is better than attracting customers to your website? Attracting EVEN MORE customers to your website. And how do you do that? Here, we recommend 5 of our simplest yet top ways to drive traffic effectively to your website. *Caution* Your website may crash due to heavy traffic. Take at your own risk. 1.Content Will win the […]
How does Facebook “Boost” your audience and brand?
Did you know Facebook originally started out like a discount Tinder? Lol Mark Zuckerberg didn’t really think Facebook would be a platform for advertising when he came up with it in his Harvard dorm room in 2004. But look at what is grown into now. Everyone these days has a Facebook Page, whether it may […]
Wondering why your social media marketing efforts generate no significant results?
Ever wonder why millennials get 500 likes on each picture they post without spending a cent but your business advert only gets 1 after spending 50 bucks? It’s pretty simple. There are a few basic reasons why your professionalism is being trumped by a bunch of kids, (written from the perspective of a millennial). To […]
What Are the Benefits of A Great Social Media Strategy?
In this age of growing technology, social media has become an ever more relevant tool for business. Still according to statistics by Deloitte, small businesses that are digitally engaged earn $350,000 or grow 20% faster. In Australia only 16% of small businesses fall into this group. Numerous businesses out there simply do not appreciate the […]
How to choose the best social media platform/s for your business
It is okay to feel overwhelmed with social media; however, if you have a solid, professional website, then you’re set. The whole idea is to direct traffic to your website, which is why social media engagement is key in your digital marketing strategy. So, if you choose the platforms that best suit your customer needs […]
5 Steps to build an effective ad campaign
All ad campaigns must have clearly defined goals in place that tie in with a comprehensive marketing plan; because unlike marketing products, managing a successful ad campaign is tricky. Therefore, to make it easy for you, we’ve put together a list of helpful steps to construct an effective ad campaign. The Drawing Board It is […]