If you’re a business owner on the fence about getting a professional website, I’ll save you some time — you need one. Having a strong online presence, particularly a website, can be a make or break for generating more revenue. 8 out of 10 small business owners that have a website don’t see results. This […]
$1B for Small Business to Go Digital – The Details and How to Use It
The 2022-23 Federal Budget delivered much-needed tax breaks and business grants for small and mid-sized businesses. The biggest news was the allocation of up to $1 billion for digital adoption through the ‘Small Business Technology Investment Boost’ and ‘Small Business Skills and Training Boost’ measures. The new measures enable businesses to claim a $120 deduction […]
5 Reasons Why Your Digital Marketing Is Not Working
You thought you ticked off all the correct steps to set your small business on the path to online success. You created a website, and social media profiles for your business, hired someone to work on your advertising campaigns, and spent more money than you can afford on digital marketing initiatives. So why is your […]
How to Respond In Times of Crisis: Digital Solutions
Australia has experienced many crises over the years, from the covid-19 pandemic to the global financial crisis, drought, and bushfires. For this reason, it’s crucial to build a business that can withstand a change in policies, economy, and even climate. The pandemic has shown us that for any business to stay active, it should have […]
Why Nailing Customer Strategy Is a Must for Online Success
Strategy is fundamentally important if you want to succeed online. One of the reasons businesses don’t succeed online is because not only do they not have the right strategy, but they don’t have the right knowledge on how to create a winning strategy to succeed in this digital world. In reality, very few businesses have […]
6 Steps to a Powerful Digital Marketing Strategy
A digital marketing strategy is fundamental to being successful online. This is the difference between the success stories of companies that are making millions online, and the other 85% of businesses that are still struggling. It’s the digital strategy that helps you create the trust and credibility that is so vital online and helps you […]
6 Do’s and Don’ts to Succeed at Digital Transformation
Digital transformation has been a common topic among large businesses in the past years, and the pandemic has now accelerated digital initiatives across small and mid-sized businesses as well. If you are struggling to navigate the business benefits of digital transformation and need a little help, here are six do’s and don’ts to help guide your […]
Why Small Businesses Need to Embrace Digital Transformation
The pandemic has accelerated the adoption of digital products and services by consumers, and as a result, it’s now essential that every small and medium business must achieve digital transformation of their business to achieve growth. Additionally, digital transformation provides a way for businesses to leverage innovative new technologies and strategies to increase revenue, reduce costs, and […]
Federal Budget 2020 -2021: ‘instant tax expensing’ big win for small and medium businesses
Nearly 99% of businesses in Australia will be able to instantly write-off work assets as part of a much-needed measure to stimulate the economy. Big news for small and medium business owners! The Federal Budget announced by Treasurer Josh Frydenberg, contains several measures that will offer urgent relief to struggling small and medium businesses. The […]
Seeing Small and Family Businesses through: post COVID-19 challenges and the road ahead
In the latest episode of ‘Futurising Your Business’, Dinesh De Silva sits down to discuss the biggest issues SMEs face and what action is being taken with Australian Minister for Employment, Skills and Small and Family Business, The Senator, Hon. Michaelia Cash. Here’s a quick look at that discussion. As global economies begin to restart, […]